LinkedIn Networking: Maximize Visibility with First, Second, and Third Degree Connections

Understanding the layers of connections on LinkedIn—first, second, and third-degree—is like unraveling a strategic game of chess. Each piece, or in this case, each connection, plays a critical role in amplifying your presence and ensuring your content travels far and wide across the network.

Let's break it down:

First Degree Connections: These are your direct contacts, the people you've personally connected with. They're your inner circle on LinkedIn, the foundation of your network. Nurturing these relationships is crucial because LinkedIn's algorithm initially shares your content with this group. 

Their engagement with your content (likes, comments, shares) acts as a signal to LinkedIn that your content is valuable, prompting the algorithm to share it further. Think of them as your content ambassadors whose interactions can significantly boost your visibility.

Second-Degree Connections: They are connected to your first-degree connections but not directly to you. When your first-degree connections engage with your content, it becomes visible to their network—your second-degree connections. 

This is where the magic of expansion begins. A like, comment, or share from your first degree can put you in front of an entirely new audience, multiplying your reach. This layer is your bridge to broader visibility, tapping into audiences you haven't directly connected with yet.

Third-Degree Connections: The outermost layer of your LinkedIn network, these are connections of your second-degree connections. While reaching this tier organically can be challenging, engaging content that resonates with your first and second-degree connections can make it possible. 

As your content gets shared and engaged with, it moves through these layers, expanding your reach exponentially and potentially attracting new direct connections, champions, and leads.

In a world where everyone's vying for attention, being deliberate about who you connect with can make all the difference. It's noisy out there, but when you tap into the mind of your ideal buyer, share insights that matter, and genuinely engage with your network, you can expect to secure 2-3 inquiries per week and 1 prospective client call from that. 

This is your nudge to get strategic with your LinkedIn network. 

Not just in growing numbers but in cultivating relationships 

Your first-degree connections are your foundation… nurture these relationships. They will bring new opportunities your way.

Helping you to engage relationships that bring opportunities your way is part of what I help with in my 6-week 1-on-1 intensive for experienced consultants, coaches, or service providers.

In addition to content, I also help create your offer that matches your unique expertise and that corporates would want… as well as understand how to pitch the offer in terms that would connect to a problem they want to solve.

And I also help you to identify prospects to connect with on LinkedIn and guide you on how to run your sales calls so that it's far easier for prospects to say 'yes' to working with you.

All of this work is aimed at helping you to create a (minimum) six-figure income stream from a small number of corporate clients.

You are IDEAL FOR THIS experience if you have specific expertise, even if you still need to learn how to communicate it for a corporate audience on LinkedIn.

The investment for this experience is $9K - relatively modest considering the hours I dedicate to meticulously analyzing your current marketing, the insights I share from working with decision-makers, the acute ability I've developed to identify opportunities and areas for improvement with unparalleled speed, and the results that kind of precision can get.

Past clients have added multiple six figures to their revenue and tripled their prices.

If interested, send me an email to dashley@thrivoo.com, and we will chat to see if this would be a great fit for you.

When you email me, please let me know the following:

1. Your expertise or niche

2. Who you help

3. Results you've gotten for them